Workshops, Dealers & Parts

Web design for automotive.

From national automotive groups to the local workshop, we build sites that keep the bays full and the parts moving - booking funnels, parts eCommerce and SEO for every location you run.

The Free Homepage Concept: love your homepage concept, it costs you nothing.

Brisbane · Gold Coast · Australia-wide
Built For The Trade

Your website should work as hard as your workshop.

Workshops & service centresDealershipsParts & performanceMulti-location groups

Whether it's a service, a set of tyres or a performance build, the job starts with a search. The workshop that's easiest to find and easiest to book wins it.

Automotive customers want three things fast: can you do the job, what will it roughly cost, and when can you fit them in. A site that answers those and takes the booking beats a phone that rings out. The website is the service advisor that never goes home.

We've built and cared for sites across the industry - national groups, dealerships, tyre and mechanical workshops, parts retailers and performance brands.

What We Build

What we build for the automotive industry.

Workshops, dealers, parts and performance brands each need a different machine. We build them all.

01

Workshop and service sites

Clean, fast sites for mechanical, tyre and specialist workshops: services, brands and booking paths a customer can navigate from the driveway.

02

Parts and performance eCommerce

Catalogues, fitment and freight handled properly - stores built for parts buyers who know exactly what they're after.

03

Booking and quote funnels

From a noise under the bonnet to a booked slot or a quote request in as few taps as possible.

04

Multi-location SEO

A page per location, each ranking in its own suburb - built for groups running multiple workshops and brands.

05

Brand and performance imagery

Automotive is visual. We put your builds, your workshop and your work front and centre, presented to impress.

06

Google Business Profile alignment

Your website and your Google profiles telling the same story - services, hours, locations and reviews aligned so Maps sends you work.

Real Clients, Real Builds

Automotive names that trusted Balar.

From national groups and dealerships to workshops, parts and performance brands.

RPM Group
Design, Build & SEO
Automotive Group

A custom build with SEO for the RPM automotive group: motorsport, repairs, wheels and tyres, performance and accessories under one brand.

Diamond Auto Traders
Design & Build
Dealership

A dealership site built to sell cars, not templates: stock presented properly with a clear path to enquiry.

Sinotruk
Design & Build
Heavy Vehicles

A custom build for a heavy vehicle name - trucks presented with the scale and clarity fleet buyers expect.

Formula Offroad
eCommerce
4WD & Offroad

An online store for offroad gear - catalogue, checkout and the lot, built for buyers who know their kit.

Genie Performance Headers
Development & Care
Performance Exhausts

Development, hosting and care for an Australian performance exhaust name - kept fast, secure and current.

Carline
Development, Care & Creative
Multiple Locations

Development, care and campaign creative for a multi-location automotive service brand.

Traralgon Tyre Service
Development & Care
Traralgon, VIC

Development, hosting and care for a regional tyre and mechanical workshop.

Bluey's Mechanical Service
Development, Care & Creative
Mechanical Workshop

Development, care and social creative for a local mechanical workshop - one team across site and socials.

RPM Autoparts
Development & Care
Parts & Accessories

Development, hosting and care for the RPM Group's parts arm - a catalogue-heavy site kept running properly.

5.0
Rated on Google
500+
Websites delivered
20+
Years in the game
100%
Word-of-mouth growth, 5 years running

See your new homepage before you pay a cent.

See your new homepage before you pay a cent. No deposit, no obligation - that's how confident we are, 500+ websites in.

Claim My Free Concept
Straight Answers

Automotive questions, straight answers.

What workshops, dealers and parts businesses ask before they build with us.

Ask Us Directly

Yes. We build booking funnels that either connect to your workshop management system or land jobs straight in your inbox with everything you need - car, rego, problem, preferred time. Fewer phone calls, fuller bays.

That's exactly what multi-location SEO is for: one site, a dedicated page per location, each ranking in its own area and routing enquiries to the right workshop. We build for single workshops through to national groups.

Yes - parts and performance eCommerce is a speciality. Catalogue structure, fitment information, freight rules and payments all handled properly, whether you're selling a few hundred SKUs or a full range.

Yes - hosting, updates, security and changes under one roof. A good number of our automotive clients are on ongoing care plans, and some have been with us for years.

Where to next

More industries we specialise in, and the rest of the Balar engine.

Let's Talk

Your website should be your best salesperson.

Call or enquire now for an obligation-free consultation and your free custom homepage concept. Love it, it costs you nothing - that's the guarantee.

1300 986 444 info@balarmediagroup.com.au Fortitude Valley, Brisbane

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