We partnered with Arnold Development Consultants to build a website that strengthens their online presence and showcases their decades of industry expertise.
We tuned ADC’s digital journey to match how developers, councils, and homeowners actually buy planning and surveying services across Queensland.
ADC (Arnold Development Consultants) has delivered town planning, land and engineering surveying, and subdivision design across Queensland for over five decades—serving developers, investors, government and homeowners from the Northern Rivers through South East, Central and Northern Queensland. We rebuilt their content and UX around those real‑world services and sectors, making expertise easier to find and act on.
Industry
Professional Services
Key Services
SEO
Web Design
Web Development
Strengthen their digital presence through a modern, professional, and user-focused website.
Service‑Led Structure. Sector‑Specific Paths.
We mapped ADC’s offerings—Town & Regional Planning, Land Surveying, Land Subdivision, Development Approvals, Strata Titling, engineering/building/site surveys—to an information architecture that mirrors buyer intent. Then we layered in sector paths for property developers, architects/designers, builders/civil constructors, commercial operators, homeowners, property managers/body corporates, rural/agricultural, and expert‑witness needs, so each audience could land on a tailored explanation, proof, and CTA flow.
The Challenge
ADC’s site outlined decades of planning and surveying expertise and geographic reach—but prospective clients still had to dig to connect services to their exact project type or location. The result: longer time‑to‑value for users who needed fast clarity on feasibility, approvals, subdivision pathways, or survey deliverables (e.g., contour & detail, boundary determination, as‑constructed/ADAC, Form 12s). We needed to make the breadth obvious, the pathways short, and the proof tangible.
Our Approach
Prioritise clarity, social proof, and local relevance at every step.
We introduced a service-first navigation with parallel sector landing pages that speak the language of each buyer (developer feasibilities and approvals; homeowner boundary questions; builder construction set‑out; rural topo/UAV). We surfaced geographic coverage across QLD and embedded trust signals from ADC’s history and footprint (Brisbane & Gold Coast offices; 50+ years in planning and surveying). We added conversion‑ready elements: scannable deliverables, turnaround cues, inquiry forms, and testimonial modules—so users move from problem to contact without friction.
The Result
The new website provides with a modern platform that supports their brand and communicates their expertise more effectively.
Faster Decisions. Stronger Fit. More Qualified Enquiries.
Prospects now land on pages that match their role and requirements, quickly understand ADC’s capabilities, and see next steps—leading to clearer briefs and better‑qualified enquiries. The experience reflects what ADC is known for offline: trusted planning and surveying services delivered to Queensland standards, from concept to completion.
OUR TECHNOLOGIES
We use the latest technologies available to create timeless designs
